Monday 7 May 2012

GMP 11: Simulation groups

This is with reference to the email sent to Mr. Pawan Kumar (Attached below).

Simulation group

gmp110001-gmp11011: https://www.surveymonkey.com/s/npa00
gmp110012-gmp11022: https://www.surveymonkey.com/s/npa11
gmp110023-gmp11033: https://www.surveymonkey.com/s/npa12
gmp110034-gmp11044: https://www.surveymonkey.com/s/npa21
gmp110045-gmp11054: https://www.surveymonkey.com/s/npa22

Email 

Dear Mr. Pawan, 
This is with reference to our conversation today. I am a doctoral student in marketing at IIM Lucknow working with Prof. Satish. I need to perform a simulation for the purpose of my thesis work. The simulation approximately takes 15-17 minutes and requires the participants to have a laptop connected to the internet.
I will be obliged if GMP students can support in the data collection process. I've been informed that 12:15 P.M. tomorrow (8th May, 2012) would be a suitable time. Please pass this email to your batch requesting all students to carry a laptop. In case it is not possible or any student is not present, I'll email the link to the respective participant. The study does not require any participant to disclose his/her name or email or any other identifying information.
This study is very important for my thesis work. Hoping to seek your support and cooperation.
To know more about me please refer to my resume attached with this email.

Regards,
Sushant Kumar
Doctoral Student (Marketing)Indian Institute of Management, LucknowPh: +91-9695330262
A work of art is the unique result of a unique temperament.~ Oscar Wilde

Cases - Environmental anti-brand activity simulation

General Instructions for the study